Chapter 1 Reclassifying data to manufacture statistics Kaiser looks at transfer students at Columbia.
Business Manufacturing statistics, US News style Kaiser looks at another report of an elite college gaming the rankings.
Aggregation The fun and frustration of seeking context Kaiser comments on the tricky business of introducing context to an exploratory data analysis.
Aggregation Twin peaks: an energetic exploration Kaiser reads a blog post about visual exploration of energy consumption data.
Cause-effect How definitions drive outcomes Kaiser shows why it's important to define statistical measures carefully before we collect data.