Fake it till you make it
Another two cases of scientific fraud
Analytics-business interaction
Hurricane insurance merry-go-round
The hurricane insurance business, 15 years later
Know your data 41: the lesser evil
Is Mozilla not good enough?
Know your data 40: when they know where you are
When big data are used against your interest
Correlation and causation
Does giving compliments improve team performance?
How would we know if Google engineers really improved traffic flow at intersections
It's not easy to measure the real-world impact of optimizations.